# Data & Analytics

The Data & Analytics team is made up of Data Analytics, and Data Engineering. This page contains information that is relevant to the whole company, and each of the links below will take you to subteam-specific information. As the Analytics and Engineering functions are further built out, this page will contain information for all of business operations and strategy and the functional specific pages will contain information for each area.

## Functional areas

- [Data and Analytics](../../departments/bizops/data-analytics.md)

  - [Analytics](analytics/index.md)
  - [Data Engineering](data-engineering/index.md)

## Members

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## Data and reporting documentation

- [User metrics definitions](process/user_definitions.md)
- [Metric sources of truth](analytics/sources-of-truth.md)
- [BigQuery Directory](https://docs.google.com/spreadsheets/d/1q5vP5_Ut1OqG6DNK4NVUc01mL2TLXG_uQYf2Lek1BT4/edit#gid=0)
- [Data architecture diagram](https://miro.com/app/board/uXjVO8CCnZU=/)

## Resources

- [Popular reports and dashboards](data-analytics.md#notable-reports)
- [CustomerOps Tools Overview](tools/customer_ops_tools.md)
- [Amplitude overview](tools/amplitude.md)
- [A/B testing](process/ab-testing.md)
- [Guide to user journey mapping](../../departments/engineering/product/process/user_research/user_journey_maps.md)
- [Guide to product-led growth](process/product_led_growth.md)
- [Customer data policy](process/customer_data_policy.md)

## How we work

- [Operating cadence/sprint planning](process/operating_cadence.md)
- [Team processes](process/index.md)


<section class="h0Wrapper headingWrapper"><section class="h1Wrapper headingWrapper"><h1 id="data--analytics"><a class="anchor" aria-hidden tabindex="-1" href="#data--analytics"><span class="icon icon-link"></span></a>Data &#x26; Analytics</h1>
<p>The Data &#x26; Analytics team is made up of Data Analytics, and Data Engineering. This page contains information that is relevant to the whole company, and each of the links below will take you to subteam-specific information. As the Analytics and Engineering functions are further built out, this page will contain information for all of business operations and strategy and the functional specific pages will contain information for each area.</p>
<section class="h2Wrapper headingWrapper"><h2 id="functional-areas"><a class="anchor" aria-hidden tabindex="-1" href="#functional-areas"><span class="icon icon-link"></span></a>Functional areas</h2>
<ul>
<li>
<p><a href="../../departments/bizops/data-analytics">Data and Analytics</a></p>
<ul>
<li><a href="analytics/">Analytics</a></li>
<li><a href="data-engineering/">Data Engineering</a></li>
</ul>
</li>
</ul>
</section><section class="h2Wrapper headingWrapper"><h2 id="members"><a class="anchor" aria-hidden tabindex="-1" href="#members"><span class="icon icon-link"></span></a>Members</h2>
<ul>
<li><a href="/team/#lauren-anderson">Lauren Anderson</a>, Director of Data &#x26; Analytics
<ul>
<li><a href="/team/#eric-brody-moore">Eric Brody-Moore</a>, Business Operations Manager</li>
<li><a href="/team/#kelsey-brown">Kelsey Brown</a>, Senior Business Operations Analyst</li>
<li><a href="/team/#nathan-downs">Nathan Downs</a>, Lead Data Engineer</li>
<li><a href="/team/#aditya-kalia">Aditya Kalia</a>, Data Engineer</li>
</ul>
</li>
</ul>
</section><section class="h2Wrapper headingWrapper"><h2 id="data-and-reporting-documentation"><a class="anchor" aria-hidden tabindex="-1" href="#data-and-reporting-documentation"><span class="icon icon-link"></span></a>Data and reporting documentation</h2>
<ul>
<li><a href="process/user_definitions">User metrics definitions</a></li>
<li><a href="analytics/sources-of-truth">Metric sources of truth</a></li>
<li><a href="https://docs.google.com/spreadsheets/d/1q5vP5_Ut1OqG6DNK4NVUc01mL2TLXG_uQYf2Lek1BT4/edit#gid=0">BigQuery Directory</a></li>
<li><a href="https://miro.com/app/board/uXjVO8CCnZU=/">Data architecture diagram</a></li>
</ul>
</section><section class="h2Wrapper headingWrapper"><h2 id="resources"><a class="anchor" aria-hidden tabindex="-1" href="#resources"><span class="icon icon-link"></span></a>Resources</h2>
<ul>
<li><a href="data-analytics#notable-reports">Popular reports and dashboards</a></li>
<li><a href="tools/customer_ops_tools">CustomerOps Tools Overview</a></li>
<li><a href="tools/amplitude">Amplitude overview</a></li>
<li><a href="process/ab-testing">A/B testing</a></li>
<li><a href="../../departments/engineering/product/process/user_research/user_journey_maps">Guide to user journey mapping</a></li>
<li><a href="process/product_led_growth">Guide to product-led growth</a></li>
<li><a href="process/customer_data_policy">Customer data policy</a></li>
</ul>
</section><section class="h2Wrapper headingWrapper"><h2 id="how-we-work"><a class="anchor" aria-hidden tabindex="-1" href="#how-we-work"><span class="icon icon-link"></span></a>How we work</h2>
<ul>
<li><a href="process/operating_cadence">Operating cadence/sprint planning</a></li>
<li><a href="process/">Team processes</a></li>
</ul></section></section></section>